by Gavin Heaton | Apr 2, 2025 | Networking, Personal Branding |
Imagine you’re at a professional networking event – it’s a room teeming with potential connections, each conversation a doorway to countless opportunities. Now, what if I told you there’s a virtual version of this scenario? You guessed it – LinkedIn....
by Gavin Heaton | Sep 5, 2024 | Content Planning, Executive Branding, Personal Branding, Thought Leadership |
If you’re among the many senior executives whose LinkedIn activity has dwindled in recent times, fear not—you’re not alone. The fast-paced world we find ourselves in can sometimes leave little room for maintaining an online presence. You may have been a...
by Gavin Heaton | Aug 2, 2024 | Executive Branding, Personal Branding, Thought Leadership |
Carving out a space for yourself as a thought leader requires more than sporadic bursts of activity. Much like nurturing a garden, growing your professional profile on platforms like LinkedIn demands regular attention, cultivation, and engagement. Let’s address...
by Gavin Heaton | Jun 20, 2024 | Innovation, Thought Leadership |
In the bustling world of software development, the term “always in beta” is more than jargon—it’s a philosophy. But what does it really mean to live in perpetual beta? And why should businesses care? Let’s dive into this concept that we have embraced at...
by Gavin Heaton | Nov 27, 2023 | Personal Branding |
Personal branding is the conscious effort to create and influence public perception of an individual by positioning them as an authority in their industry, elevating their credibility, and differentiating them from the competition. This deliberate process involves...
