by Gavin Heaton | Nov 26, 2025 | B2B Marketing, Founder-led Marketing |
We marketers have always used different ways to reach customers. That’s a given. But these days, with so much noise out there, just “being present” isn’t enough. You have to be easy to find. I’ve been thinking a lot about a really important...
by Gavin Heaton | Nov 18, 2025 | Uncategorized |
From #FYP to #FYI: New Grads, Get Your LinkedIn Profile in Gear Now You’ve probably heard that the digital world is a loud, messy place. For recent grads stepping into the job market, all that noise can feel overwhelming. You just spent years learning, pulling...
by Gavin Heaton | Nov 11, 2025 | Executive Branding, Founder-led Marketing, Leadership |
You’re probably doing everything right on LinkedIn. You’ve built a solid network. You scroll, read, comment You even post now and then when time allows. But here’s the truth no one says out loud: Most executives are invisible — even when they’re active....
by Gavin Heaton | Nov 4, 2025 | Blog |
We’re excited to announce a major new addition to the ProPresence platform — Lexi, your built-in, AI-powered writing and content optimization assistant. Short for Lexicon (because yes, we’re a little nerdy about language), Lexi is designed to help your writing not...
by Gavin Heaton | Apr 9, 2025 | Content Planning, Storytelling, Thought Leadership |
In the fast-paced world of executive leadership, time often feels like a relentless tide. Meetings spill over, emails flood in, and the to-do list seems to grow by the minute. For many executives, finding time to write and share insights can seem like an impossible...